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Chantelle King & Co

Brand Ignition & Evolution Guide

Book a 30min Brand Spark Session to ignite momentum in your business! > Book your session now

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My Story
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Book a 30min Brand Spark Session to ignite momentum in your business! > Book your session now

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I acknowledge the traditional families of the Yugambeh language people of South East Queensland as the custodians of Yugerra country, the unceded land where I live, work, explore and grow. I’d like to pay my respect to their elders past, present, and across time.

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chantellekingandco

It’s time to stop the comparison scroll and get clear about your branding so ‘how everyone else is doing it’ becomes irrelevant.
Discover Brand You!

For a long time, I thought visibility meant pushin

For a long time, I thought visibility meant pushing through.

But lately, I've been experimenting with something different —
Pausing.
Checking in.
Resourcing before I show up.

Inside The Visibility Lab, we’re exploring visibility through the lens of nervous system safety, co-regulation, and care — softening the pressure to 'post or perish'.

One participant said after our opening session:
“Your reframes around visibility are already sinking in — soooo good.”

If you’re longing for a new way to meet visibility — one that centers your needs alongside your desire to be seen — add your details to the waitlist to stay in the loop for The Visibility Lab. Link is in the bio or drop a ✨ and I will DM you the link.

You don’t have to push to be visible.
You can resource first.
You can move at your own pace.
You can be seen and supported.

I didn’t create The Visibility Lab because I mas

I didn’t create The Visibility Lab because I mastered visibility.
I created it because I haven’t.
⠀
Because I know what it’s like to:
→ feel too tender to post
→ overthink every word
→ question whether what I say even matters
⠀
And I know how healing it’s been to be with that — in community.
⠀
This isn’t a challenge or a strategy drop.
It’s a co-held space for business owners who want to meet visibility gently.

The Visibility Lab is for you if…
→ You deeply care about your work… But when it’s time to show up, your mind goes blank
→ Or you post, then want to immediately disappear
→ Or you just keep avoiding it — even though you want to be seen
⠀
This space is about building the capacity to be visible — without forcing it.
We begin soon. It’s small, intimate, and built with softness in mind.

Link in bio

What visibility can look like: ✨ Hitting publish

What visibility can look like:
✨ Hitting publish and walking away — without spiralling
✨ Feeling a little more proud than panicked
✨ Pausing before posting — and choosing to wait without shame
✨ Sharing something small, but true
✨ Asking for support when it gets wobbly
✨ Letting visibility be a practice — not a performance

This is what we explore in The Visibility Lab - A 4-week space for the tender, body-led experience of being seen. Join us in the beta round — link in bio.

There’s a quiet pressure I see so many of us car

There’s a quiet pressure I see so many of us carry in business:
That if we’re not showing up, something must be wrong.
That resistance is a mindset flaw.
That our hesitation to be seen needs to be fixed.

But what if it doesn’t?

What if your pause… your silence… your freeze response…
wasn’t a mistake — but a message?

What if your body is doing exactly what it was designed to do — protect you — in the only way it knows how?

When we treat visibility like a problem to solve, we start forcing ourselves to perform.
But when we treat visibility like a relationship, we begin to notice what’s underneath the fear.
And that’s where something tender and lasting can begin.

This has been my experience, especially during the launch of The Visibility Lab. I've noticed my relationship with visibility is changing, it isn't something I push away or push through, it is something I be with, meeting and releasing what is present. Visibility isn’t just about planning and posting.

It’s about building the capacity to be seen — without bypassing what’s actually there.

If that lands somewhere in your system… You’re so welcome to join us. Link in bio

It’s been a little quiet here — not because I’ve had nothing to say, but because I’ve been learning how to relate to visibility in a new way.
⠀
Not as a “should.”
Not as a pressure to be consistent.
But as something I could tend to gently.
⠀
What I’ve discovered has changed how I approach showing up — and inspired me to create something new...

If you've ever...
Frozen before hitting publish…
Over-explained, softened your words, or ghosted your audience out of fear…
⠀
You’re not alone — and you’re not failing.
⠀
Visibility resistance isn’t a mindset issue.
It’s a nervous system one.
⠀
When being seen feels like a threat (even subtly), our nervous system protects us — through freeze, overthinking, or shutdown.
⠀
That understanding changed everything for me.
And it’s exactly why I created The Visibility Lab (beta) — a 4-week space for tender, co-regulated visibility practice. Link in bio

It's National Wattle Day here in Australia. It mar

It's National Wattle Day here in Australia. It marks the first day of Spring in the Southern Hemisphere ✨

They are like little balls of sunshine. A beautiful contrast to the wintered plants around them.

Nature often inspires me when I need additional ideas or even rest so that the ideas can flow.

[Image Description: 3-slide carousel with images of bright yellow wattle flowers]

#naturelovers #healing #colour #color #seasons #branding #brandstrategist #embodiedbranding #branddesigner

5 reasons why Ditch the DIY Design Days are so goo

Question for you! How long have you had that landi

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